Deliverables

A confirmation of what is expected of me, as a designer, to present to our client is presented in the list of deliverables below (along with their respective target markets):

1. Logo design - the design is directed to anyone who comes into contact with the container, the produce itself as well as comes across the social media pages. Thus the target audience is anyone from the project managers, the manufacturers, the farmers to the consumers as well as people who aren't involved in any of the mentioned processes.
2. Container design - this design is more specific as the only people who will come into contact with the containers are the manufactures and the farmers themselves. However, photographs of the containers in their respective environment, will be displayed on social media so anyone who comes across these pages will see the design of the container. Therefore, those people along with the project managers, the manufactures and the farmers will be exposed to the design of the container.
3. Produce &/or packaging labelling - the labelling is to indicate to consumers that this produce was farmed freshly and locally and where the fresh produce was actually farmed.
4. Infographic - the design of the infographic will display how the container actually works and how the fresh produce is cultivated. This infographic is targeted to the same audience as the logo design, as anyone who is interested in the different processes, what goes where, how they operate and most importantly, how the fresh produce is actually grown. This infographic will explain everything to them and create a clearer understanding of the greenhouse container.
5. Pamphlet - the pamphlet will contain information about the processes required to grow the fresh produce, why certain plants are grown and cultivated and how this empowers the communities in which the container will be placed. The audience will be the communities that these containers will be placed in so that they know what these containers are and what they do.
6. Social media pages (such as Facebook) - the Facebook page will contain extra information for those who are curious about the greenhouse container. It will be kept up-to-date with relevant and necessary information as well as photographs. The target audience is the same audience as of the logo design, as for any curious people or potential consumers their needs hopefully will be satisfied by visiting the Facebook page.